EDO World
Edo at TriestEspresso Expo: come ti see us at booth 35-37, Hall 28!
The 8th edition of TriestEspresso Expo takes place this year too in the suggestive location of the Old Port stores in Trieste, the same used during the Habsburg Age to stock coffee.
From the second half of the 18th Century Trieste has been representing the main coffee center in Europe: import and commerce businesses, roasting firms, coffee production companies and lots of coffee shops, till the opening of the Coffee Exchange in 1904. Today, the city is still the most important coffee port of the Mediterranean Sea and, coherently to the deep and ancient coffee culture of the city, the number of businesses is one every 300 inhabitants, against a national average of 1 among 400 ones, because meeting each other to drink a coffee is a typical feature of living Trieste.
Considering this historical view, TriestEspresso Expo is the most important B2B fair of the entire coffee industry. A biennial appointment that can’t be missed by the international dealers of the sector, where the latest news and new market trends can be found out.
The showing area of 12.000m2 will provide a rich calendar of events, competitions and workshops. Among these, the world champion Davide Berti is holding the workshop “DuoDrip – Double Metal Cone: the new brewing border” on Thursday 20th October at the workshops area in Hall 26.
The entire coffee industry will present at the fair the latest sector news: a unique chance for Edo to meet Italian and International barmen and introduce the latest news and involve them in “YOU’RE NEXT!”, the innovative project which summarizes Edo’s maxim: from the Barman, for the Barman.
The project is the result of years passed strictly in touch with the best International barmen and it’s from them and for them that some of these new products were born: thanks to “YOU’RE NEXT!” every barman can directly get in touch with the experts of Edo’s team to submit an idea for an innovative product and work closely to the R&D and Marketing departments in order to evaluate the realization, the launch and the distribution of the product itself.
EDO Barista is a brand owned by Nuova Ricambi Srl, from which it acquired its whole experience and work passion, that have been developed during 36 years of activity in this sector.
“ The ability to perceive the market changes and, most of all, to understand their importance allowed Marcello Zanesi, CEO of Nuova Ricambi, to become a reference point in the coffee sector at an International level. The team and company structure allow an accurate and personalized customer focus and the 10 branches all over the world guarantee a capillary distribution everywhere” says Valentina Fonda, Marketing Manager of Nuova Ricambi and Project Manager for EDO Barista, who continues: “EDO represents the perfect sector synthesis made of people, everyday life, emotions and wishes plunged in the enthralling coffee taste. Marcello managed to give voice to the barmen thanks to the new brand, allowing them to realize innovative tools and planned for the everyday use of the expert. From the Barman, for the Barman.”
We wait for you at booth 35-37, Hall 28. We look forward to meeting you!